A Simple Guide to Choosing Your Web Hosting Company

The choice of your web hosting company will significantly determine how successful your website business can be over the internet. It would be wrong to build a high traffic website and choose a hosting package that can't support it. As a result, the conversion rate becomes poor So, understanding your web hosting needs is necessary before choosing a web host that you may use for years to come. Below we provide a guide on some of the most important considerations you need to address before choosing a web host. Thereafter, we examine some critical reasons why a website is important.'

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Be Aware of Your Budget

Web hosting is often seen as an unnecessary expense, especially when starting up a website, which makes it tempting to grab the first free or low cost offer. But actually, web hosting is an investment that can prove to be highly rewarding in the feature

Decide on the Type of Hosting

It should be obvious that not all types of websites need the same level of hosting performance. Consider the nature of your website before you begin looking at the different types of hosting.

In general there are three types of servers for hosting

Shared servers: The cheapest type of hosting due to many sites being put on the server. You will have limited resources, but if you're just putting up a small blog or personal website shared hosting may be sufficient.

Dedicated servers: As the name implies, a dedicated server means that only your site will run on that specific server. This is the most reliable option, but does not come without a higher cost. Depending on the size of the server and other hosting features, dedicated servers can cost you from less than a hundred a month up to thousands.

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Virtual servers: Not quite a shared server or a dedicated server, and the price reflects that as it is usually in between the other two options. You don't have full resources like a dedicated server, but your site won't be interfered with if other sites on the server are trying to hog resources. It's a good option for professional websites that aren't too large or complex.

If you expect that your website traffic will grow considerably over time, talk with potential hosts and make sure that your hosting is easily scalable.

Tech Support

There are many different levels of tech support these days. If your website is responsible for income, you'll want to ensure that any problems you have are solved as soon as possible, look for 24/7 support. If you just have a small personal blog, this probably isn't as big of a deal, but check for support with technical things like setting up a website if this is your first project.

Finally, hosting companies typically offer support primarily through one channel. Whether you prefer email, phone, or online ticket-based systems, find a host that offers it. Having managed IT services is something to look for in a company because they have people on the clock all the time unlike other companies who handle their own IT.

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Customer Reviews

Companies can claim all sorts of things, but you won't know if they deliver until you actually hear from existing customers. Try to find reviews online, or even better talk to someone you know that has hosting with a particular company. Beware of reviews that have affiliate links and may not be genuine. Use intricate, data-gathering tools to check out the uptime and downtime analysis for web hosts to confirm if hosts actual deliver what they promise.

Control Panel

If you don't have a lot of experience working with websites, you will definitely want to pick a host that offers a control panel. Popular control panels like cPanel or Plesk are simple user interfaces that lets you easily modify your website. Some even contain plugins that allow you to install popular software like WordPress onto your domain name with one click.

Now that you know what you need to consider before purchasing hosting for your website, spend some time comparing your options and find one that is in your price range. Hosting can make your experience simple or very difficult, so choose right.

Section 2

Why You Need a Website

A website is a standalone business and offers a lot of benefits, some of the benefits support current real world operations. Here are some of the reasons every business needs a website:

Why Do I Need a Website?

    Reason #1

Companies spend millions creating brochures and distributing them. By having a website you can skip that entirely. Your potential customers can find out about you and any of your products online. If you get most of your business through networking and personal connections, then they will want to check out your website.

    Reason #2

More customers. More than 2.4 billion people use the internet every day, and some 90% of those have purchased something, or contacted a company, online in the last 12 months. So by not having a website, you will be missing out on a big piece of the pie.

    Reason #3:

Business value

Have you tried getting a business loan recently? It's not easy, but if you try and the bank manager asks to see your website, you better have a pretty good one. It doesn't just stop with the bank, the perceived value of your business will be lower in everyone's eyes - especially your customers.

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    Reason #4: Influence

By having a website potentially thousands of people are going to see it. You are able to influence people's decisions and educate them.

    Reason #5 - Time to show off

You know that great feeling you get when people recognize your work? Well, by having a website you can show off what you do and take pride in your work.

Reason #6 - Helps with business goals

That's right! When it comes to writing the content for your website you are going to revisit things about your business that you haven't in years. You will most likely reassess your business goals.

    Reason #7 - Low barriers of entry

Ever wanted to start a business? Well, now you can do it with virtual space. In fact, by using some free website providers you don't have to pay a penny.

    Reason #8 - 24 hours per day

Your website runs 24/7 without any supervision or need to lock it up. You can always be there for your customers

   Reason #9 - Communication with customers

By having a blog or even just a feed on your website, you can update customers on your newest offers, products, promotions, events, photos, or any other content.

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   Reason #10 - Marketing

The internet has opened up a whole new world of marketing that didn't exist before. Your website can attract new business by using a whole host of low cost marketing techniques.'

   Reason #11 - Customer support

You can greatly reduce the cost of customer support by have a ticketing system, or even just an FAQ on your website. I can think of about 5 companies off the top of my head that streamline your customer service straight from your website.

    Reason #12 - Personalized Email

I know there are other ways to do this, but by having a website you can have your own email address@whateveryouwant.com. It is more professional and easier to remember. I know you love your name@gmail.com , but it doesn't really resonate with customers.

    Reason #13 - Press releases

I know that sounds a bit far out, but it is true. You can run really cheap press releases online about your business, but to do it you will require a website. In fact, I have had clients who were absolute nobodies get one million views on YouTube because of online press releases.

    Reason #14

The best answer to Why do I need a website? would be that you can stick it to the man. It is the easiest way to quit your job and earn a living.

    Reason #15:  Any Discussion is Allowed

Do you love sports? How about ballet, alternative dance, photography, holidays, Kit-Kats, cars, skateboards, science or animals? Well, then you have a business idea just waiting to happen. The internet has room for an unlimited number of niche blogs that can attract traffic and revenue. Just pick something you love and start writing about it.

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   Reason# 16 - Connect with fellow web masters

On a little side note, if you own a website you get to call yourself a web master. Pretty cool! But reason #16 for why I need a website is that you can easily make new business and personal connections with other website owners. This can lead to extra streams of income for you!

    Reason #17 - Gives you a voice

Have you ever been in an argument with someone It feels great! For some reason people don't want to argue with you if you've written about something on your website. It also gives you a place where you can voice your opinion without judgment. If someone leaves you a comment you don't like you can just drag it over to the spam folder.

    Reason #18 - Do business your own way

You don't need permission from your boss or company lawyer. Ash Ambridge drops the F-Bomb; all the time because she can, and no one else is asking her to stop. Now she has a world class business with thousands of customers.

    Reason #19 - Easy Way to Beat the Big Competitors

Have you ever wanted to get into business, but don't know how to compete with all the big names out there? By creating an incredibly beautiful website with a solid strategy behind it you can smash the big guys to pieces. You have no chance of building bigger skyscrapers, but your website can break down the perceived wall between you and them.

Reason #20 - Instant credibility

Have you ever had difficulty making that sale? Or convincing someone that you are the real deal. By having a well structured website you can foster instant credibility with anyone. You can provide the ultimate proof that you are, in fact, the realest of all deals (couldn't resist that phrase).

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   Reason #21 - Helps you to find a new job

I bet you didn't see this one coming. I have been harping on about how a website can help your business, but it can help you personally too. Not only can a website host your resume or CV, but by owning and managing your website you have demonstrated tons of hard and soft skills. Having worked in HR once upon a time, I know it is valuable.

Any ideas? Share your thoughts in the comment box. Don't  forget to share with friends.

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