How Good Does Expression Engine Handle SEO Signals

According to Backlinko, Google looks at about 200 Factors when deciding how to rank your content. Looking at that list, you will discover that most ranking factors are handled outside of the CMS : We have listed what we consider the most important Google ranking signals here. According to Backlinko, the most important signals include the following: Number and quality of backlinks The quality of your content The length of your content Use of images with content If the search keyword is in your title tag Use of an SSL certificate (so your URL is "https://" rather than "http://") If the site domain name matches the search keyword Domain registration length Number of social shares Magnitude and frequency of [...]

How to avoid and recover from Google penalties

The most common and likely reason Google will penalize your website is if you used spammy methods to promote your website . In such cases, it can really be very difficult to recover from a website penalty . However, if you follow the guide provided in this post, you will be able to avoid Google penalties and also learn how to recover from a Google penalty . Further reading: Website Cloaking: What The Search Engines Allow and Disallow The Ultimate Guide to On-Page SEO The Top Most Important Google Ranking Factors he Most Common Reasons Why Your Website can be Penalyzed by Google The keys to high rankings in Google's local results SEO Myths That Can Kill Your Ranking Gains SEO Basics -The First Steps to [...]

Best Free Analytic Tools to Power Your SEO Strategy

For newbies (and many experts as well) search engine optimization (SEO) is overwhelming. But as with many things, having the right tools can make a difficult task more manageable. For anyone working to improve their rankings in the search engines , there are a wealth of SEO tools available to help you with the process. For those with small budgets, you’ll be pleased to learn that many of the most useful SEO tools available are entirely free.   Further reading: 11 Alternatives to Google Analytics Data Gathering Tools A Checklist For Analysing Your Website's SEO Best Google Analytic Plugin for WordPress Best Intelligence Tools for Market and Competitive Analysis   10 Free SEO Tools Worth [...]

10 obstacles to good ranking for websites and contents

There can be dozens of reasons why content on your site isn’t ranking , but most of the time, there are just a handful of factors that are most likely the culprits .  While our list below isn’t all-inclusive, chances are that if you’re not ranking, it’s one or more of the following factors that may be responsible . Before diving into the list, it’s worth getting on the same page about why we put such an emphasis and importance on “ranking”. Why ranking is so important At the end of the day, your website is likely working well when it generates great leads for your sales team. But the question that you may be wondering next is probably, “Does it matter where those leads to the site come from, like PPC, [...]

15 Best Practices for Joomla Website Security

Many organizations are under the impression that implementing all the latest innovations on their Joomla site makes it resilient to any kind of cyber attack . But the question is: are the measures good enough ? Is modern technology implementation enough to protect the privacy and confidentiality of data ? Unfortunately, the answer is no!   Further reading: Joomla Security - The Complete Guide How to secure an outdated version of Joomla How to Protect Your Website From Hackers How to Prevent the most common Application Attacks against websites Best Practices to Keep Your Website Safe From Attackers   And the recent attack on the Federal Depository Library Program ’s (FDLP) website is proof. [...]