Best WordPress Plugins For Email Marketing

  More than 34% of people in the world use emails. That’s about 2.5 billion people. It’s predicted to increase to 2.8 billion email users by 2020. According to the Radicati Group , who came up with that infomation, the world sends about 196 billion emails daily out of which 109 billion are business emails. Every marketer knows how important it is to stay connected to the audience . Hence, there is a bunch of WordPress email marketing plugins , which help use email marketing in an effective way with ease. There are several critical uses to which you can put your email uses. Want your subscribers to receive up-to-date information on your product or articles? Want to hit the target? With WordPress, you can use the email marketing plugins and tools! [...]

How to Improve Google Display Network Performance

The Google Display Network is a powerful system that can get your ads in front of targeted audiences across the globe. The Google display network (GDN) is the largest and most commonly used contextual online advertising network available today. Despite having a reported reach of over 80% of global internet users, it is somewhat under-utilized by search marketers in favor of bottom of the funnel PPC tactics to generate more last-interaction conversions. Also read: Conversion Rate Optimization - How to turn prospects into customers Do Google Ads Affect Search Engine Rankings? How Content Marketing Can Boost Your Online Marketing Results This post will outline the common use cases and targeting options for GDN, upper-funnel attribution [...]

An SEO Guide on How to Rank for a Keyword

Ranking for a keyword in organic search engines a great feat to achieve. Ranking well for a single great keyword can bring fortunes which come with traffic and sales . But it is a repeatable process. You won’t get the results you want 100% of the time, especially if you’re a new website trying to rank for a popular keyword, but if you take content marketing and SEO seriously, you can start to make things happen for things like rankings, traffic, and sales. Here, we have put together the ten steps you need to take that will help you to rank for a keyword in Google Search Engine Result Pages. Step 1: Lay the Groundwork This is really more of a pre-step than a first step. You’ll need to have some basics in place before you can hope to rank [...]

How to Combat Credit Card Fraud

The confidence of internet users have been built on the integrity of online payment systems So also have there been an increase in shopping on the internet and tons of companies are accepting online payments , which also increases the risk for credit card fraud . Unfortunately, this is a familiar scenario for webshops. You receive a large order from a new customer. But at the same time, something doesn’t seem quite right. Related posts 6 Ways to Protect Your Website From Security Hacks Best Practices for Magento Website Security How to build your website trust and credibility With a little research, you realize that this is a case of credit card fraud – hopefully before sending the order. It can be very damaging to your business if you [...]

10 Things to Consider When Starting an Online Shop

Designing websites for online merchants is one of the most time consuming aspects of launching or rebranding an online business. The challenge of designing a unique and successful web store is enormous and expensive. But with proper planning the design process can be very enjoyable. Read More Resources: Best Practices for Email Subject Lines Productivity Tools That Will Improve Your Business Management and Effectiveness How to Keep Your Customer Surveys Fresh 10 Ways You Can Build Online Trust and Reputation The needs of website owners are different and so are their requirements but this list of the top 10 things to think about before designing an online shop will always apply to all merchants. All of these elements are subtly [...]

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