The Incredible Power Of Reseller Hosting

A reseller hosting plan is actually a business account allowing you to resell web hosting space lie your own web host. Because it is slightly expensive and billed monthly, it is not ideal for people who host single websites for their business, personal use or for their organisations. If you are a web developer, designing [...]

How A Plugin Installation Can Crash Your Wordpress Website

WordPress plugins are used to add functionality to WordPress websites . But just as they can be a great way to improve the power of any website , they can also create problems for an existing website . Installing plugins should therefore be done with care in order not to cause problems especially for well established websites [...]

Image Optimization for the Web

This tutorial spells out the steps we took to reduce and optimize our image sizes thereby improving the speed of the Todhost website. In the end, we tested our website loading speed with GTMetrix and it loads in around 650ms. So image compression improves your website performance and is highly recommended to improve the [...]

A Complete Guide To Good SEO For Beginners

Investing in your website design is good, it will help build a good reputation for your website especially with your first time visitors. It will make conversion easy , it will help you get referrals. But all these will be difficult to achieve with a poor Search Engine Optimization . We have been dealing with lots of clients [...]

7 SEO Tips That Will Help Your Website Rankings, Yet Are Not Often Talked About

Every website owner is concerned about top ranking in Search Engine Result Pages (SERPs) . This task is a huge one and requires careful approach to avoid a penalty from the search engines and also to achieve high performance in the Search Engine Result Pages . The most popular among the search engines is Google and much of our [...]

How to build your website trust and credibility

Services delivered through websites are not personal, therefore trust and credibility are crucial in the customer buying decision process especially for ecommerce websites . Generally speaking, because online services are delivered through a medium that you cannot feel or touch, judging service quality is strongly tied to the [...]

Checklist Of SEO Best Practices That Will Drive Trafic To Your Website

Getting more website traffic is extremely important for Search Engine Optimization (SEO) . Also very important is that the visitors you get should be coming from organic traffic . Organic traffic are the visitors you get to your website through unpaid sources. So, when you advertise your website on Google or other medium, they [...]

20 Ways You Can Reduce Your Website Bounce Rate

Your website bounce rate is one of the quality metrics which needs constant monitoring . It reflects the rate at which your website visitors leave your page after visiting the landing page. Usually, it gives an indication of how useful your page has been in providing the answers sought by users . We try to understand users’ [...]

How to secure your website from attacks using the .htaccess file

Every website owner needs to draw up a strategy to deal with attacks such as Cross-Site Scripting, Local File Inclusion and SQL Injection which all start with transmission of hostile commands via the HTTP Request. One challenge in dealing this kind of issue is how to separate legitimate requests from those that are hostile [...]

3 Important SEO Considerations Good for E-Commerce Websites

It’s common for online stores to think that by simply listing hundreds or even thousands of products on their e-commerce website, search engine traffic will start rolling in . That turns out to be far from reality. The sad fact is, optimizing e-commerce websites for SEO (Search Engine Optimization) is much harder than it is [...]

SEO Tips For Optimizing Your Local Google My Business Page

The success of every online business depends on the marketing methods adopted to win businesses to it. Business owners know that marketing online is important and invest a lot of resources to embark on marketing campaigns. The common strategy adopted by many is to set up a few social media accounts and a create website for their [...]

Useful Tips and Tricks for WordPress Search Engine Optimization

Optimizing your WordPress website needs more than a simple approach. Because of the importance placed on SEO , most website owners would want to find the perfect plugin to do this. But there some common mistakes associated with most Search Engine Optimization strategy which will aply to WordPress websites as well and we [...]

Beginner Tips And Tricks For Drupal Websites

Drupal is a very popular Content Management System (CMS) and currently powers about 2.5 percent of internet websites. The strength of Drupal can be found in some of the websites it has to its credit including the Whitehouse , the Economist and the University of Arizona . There are several things that go for Drupal. One of them [...]

Best Practices for Managing 404 Error Pages

Website errors affect search engine rankings and so managing them in the proper and search engine friendly way is a good practice for every website manager. When a page no longer exists , because it has probably been deleted or moved to another directory, viewers are presented with a 404 error page . A 404 response code is [...]

Search Engine Manipulation: What It Is And Why Google Frowns At It

Google's comments in response to a legal battle against a publisher threw up some controversy over its position on Search Engine Optimization . Some think Google could come against SEO . But Google condemn Search Engine Manipulation and not SEO per say. Lets look further into this scenario. Does Google now view [...]

WordPress Performance: How to Find a Slow Plugin

One common problem with Content Management Systems including WordPress is that they are usually slow. The q uick fix to a slow WordPress site and any other Content Management System is to enable a cache system.   Further reading: Best Comment Plugin for WordPress Websites 27 Free WordPress SEO [...]

How Not to Hurt Your Visitors When Using the WordPress Maintenance Mode

It is a common practice to set your website to maintenance mode when updating major sections of the website such as trying to fix a problem or running an updated version of a plugin. For several reasons which could be to fix a white screen of death problem , boost security against hackers and several others, we often update [...]

Recommended Security Checks For Your Joomla Website

Website security is important but it is far more important to learn how to prevent attacks than understanding how to fix them. Joomla is a very popular content management system widely used by over 200million websites around the world as at September 2020 and accounts for about 5.7 percent of CMS marlet share accourding to W3Techs . [...]

How to Find and Clean Backdoors in a Hacked WordPress Site

There are times when you have your WordPress website cleaned up and the attacker is still able to gain access. This happens if you did not clean it up properly and there was a backdoor created by the hacker which allowed a bypass of normal authentication and still exploit your website . In this article, we will show you how to find a [...]

E-commerce Website: A Guide on The Choice Of Magento Or Woocommerce

Launching an e-commerce website requires a lot of considerations . Some of whicgh include choosing the right web hosting plan, Magento and WooCommerce are well known favourites in creating e-commerce websites. But like in every decision making process especially when it involves starting a new business , the choice of which [...]

How to Prevent Spam on Your Joomla Website

Dealing with Cybercrime is a major challenge to website owners and web hosting firms. Eliminating web spam or reducing the capacity of attackers to hurt web operations has been the concern of webmasters and server managers all over. Spam damages the reputation of a network and comes with a penalty . For the website owner, [...]

The Safe Path to Install and Un-install Joomla Extensions

Like the name implies, a Joomla extension extends the functionality of your Joomla-powered website. Extensions can be used for a lot of purposes including security , Search Engine Optimization , boost site speed and much more Extensions include templates, modules, components or plugins. You may want to review some of the pertinently [...]

6 Ways to Protect Your Website From Security Hacks

Cybercrime is one major threat that cannot be under-estimated as its costs can be far more damaging than imagined. From simple errors that could involve the use of auto-responders to serious compromises that lead to major data breaches, it costs the global economy more than $400 billion, and it's increasingly hurting smaller [...]

Benchmarking for Website Performance on Search Engines

Dealing with questions like what is a good bounce rate for a web page, what is the average number of visits, how much traffic from different sources is normal are not easy until you evaluate your website performance with others. Now, Google Analytics is making things much easy by bringing a new type of analytic report - the [...]

How to Make Money With Google Adsense

Digital marketing is a big industry. Led by Google whose adsense program is the biggest affiliate marketing network and you will not be surprised that virtually every news and marketing website want to have Google Adsense running. The attractiveness to Google adsense had been heightened by the success of some websites including [...]

Do Google Ads Affect Search Engine Rankings?

There had been some controversy over the effect of Google's paid ads on search engine rankings , have been raised by a Google employee, Jonathan Rockway. Rockway have acknowledged in a discussion forum. Deductions from Rockway's comments suggest that if the social features are relevant , though, then users are getting a [...]

Top Nigerian Website Payment Gateways

Nigeria is experiencing some form of e-commerce revolution following the availability of e-payment gateways enabling easy integration of online payment systems on websites. It has now become easy to receive payments through credit cards and direct deposits. There are some options available for this with great features [...]

How to Fix The WordPress White Screen of Death

Have you ever had a WordPress security situation where your website presents a white screen? No error message displayed. no clue, just a white screen. This is called the white screen of death. It is caused mainly by plugin vulnerabilities , poor theme coding and some other causes. We will, in this post, look at the four most [...]

Digital Marketing: Top Strategies That Yield Big Results

Digital marketing is shaping the way businesses are generating sales and revenue from non-conventional means and methods. But just like every other marketing effort , from idea generation to planning your implementation strategy, digital marketing requires careful and well thought-out strategies to give it some advantage and record [...]

Build Your Website With The Right Tool

Building a website has become much simpler with advances in technology and the availability of web development scripts . With the availability of site-builder scripts, you need only to be able to use your computer and you can build a complete website by substituting your information with the sample content. Also read: A [...]

How to Prevent an Exploitation of Your Website by An Attacker

If you are new to website hosting or website designing , you could have had an issue with your website and you may have been surprised that despite security assurances from your web hosting company , your website got suspended due to an attack or exploitation without your knowing how it happened. You can also face issues like [...]

How to Set Up Your Personal Blog With Joomla

People love blogs for a number of reasons including monetization , driving trafic to their websites and many more. Getting started with a blog website using your Joomla installation is quite easy. Once you have your web hosting plan activated within the right hosting environment, you can proceed to create your Joomla blog. You may [...]

Effective Copywriting That Help Website Performance

Web design is about impression and you have to draft a good design to achieve success in attracting visitors , get their repeat visits and get the best from your website traffic . A key aspect of this is content development because decisions will be based on content and not just design layout or look.   Further [...]

Website Security: A Guide For Shared Web Hosting Accounts

This post presumes your website is hosted on a shared web hosting plan . A shared hosting service allows the web hosting company to setup multiple websites on one server, usually using a common IP address. We have recently had some complaints on forums about web hosts placing some restrictions on hosting accounts due mainly to complaints [...]

Useful URL Structuring Tips That Will Help Higher Ranking

URL structuring has become important for every website to gain good exposure . Structuring a URL is mandatory not just for an enhanced user experience but also for the benefit of pulling good traffic through better search engine exposure . For online businesses, websites are represented with their URLs so it needs to be meaningful, [...]

Starting a New Business: Basic Considerations and Success Factors

Quite often, people start new businesses only to find that much of the decisions they have taken regarding their marketing , human resources, finance, and accounting had been based on wrong information or a weak understanding of the challenges ahead. In this post, we take a general look at what should basically be considered before [...]

A Search Engine Friendly Guide to Link Building

Links have long been one of the primary factors used by Google and other major search engines to rank websites and pages . Which means, if you want to rank in search engine result pages, SERPs , you're going to have to build links.   Further reading: A Guide to Website Traffic Optimization 5 Easy [...]

16 YouTube Features You Need to Know

Discusions about today's most popular social sharing websites focuses mainly on Facebook and Twitter, leaving out YouTube . That gives the impression that YouTube may not be as significant, creating much impact as FaceBook and Twitter. That is not the reality. YouTube has a lot going for it. Although Facebook might be the [...]

How to Use Keywords in Website Content for SEO Gains

The use of proper keywords and optimizing them for relevant posts and websites drive both traffic and search engine ranking for a website. When you begin to delve into Search Engine Optimization , SEO, you will get repeated emphasis on the need for proper use of keywords. This article will focus on this time tested instrument [...]

WordPress Maintenance Tasks You Need to Perform Regularly

Website maintenance is extremely important for security . In a report by Sucuri , poor maintenance accounted for most of the compromise and hacks associated with content management systems . While most WordPress website administrators simply setup websites and never care about  the maintenance thereafter, this a very [...]

WordPress Plugins You Can't Do Without

According to WordPress official documentation, Plugins are ways to extend and add to the functionality that already exists in WordPress. The core of WordPress is designed to be lean and lightweight, to maximize flexibility and minimize code bloat. Plugins then offer custom functions and features so that each user can tailor his/her [...]

Recommended Caching Plugins for Your WordPress Website

A Web cache is simply a temporary storage place for files. For websites, Caches help to speed up the load time and this can have real benefits including impressive user experience and ranking benefits on search engines . After an original request for data has been successfully fulfilled, and that data has been stored in the cache, [...]

Link Building Strategies That Will Boost Your Search Engine Ranking

Off page Search Engine Optimization, SEO, or link building is a critical aspect of an SEO campaign. The approach to link building for a new website and for an already existing website are quite different. We will take a look at how to go about the two scenarios. We will further, in this post, try to give some insights on how to get [...]

An SEO Guide on the Top 3 Factors That Guarantee Success For Every Website

No matter the type of website you run, for profit or not for profit, ranking high in the search engines and driving quality traffic are a must for its success. But achieving these goals is usually not an easy task. We recommend you focus on three key elements discussed below and watch your website achieve the expected outcome . [...]

How to Fix Website Bounce Rate Problems

Bounce rate indicators can be very important in understanding user behavior towards a website. When it comes to website analytics, bounce rate is part of a metric should be taken seriously in assessing website performance . It may be a bit confusing when you first stumble upon it, but it can really be helpful in understanding how [...]

How To Manage the Sudden Disappearance of a Website from Google SERPs

Have you suddenly got to see that your website has been dropped from the Google Search Engine Result Pages(SERPs). The first thing that should come to the mind is a possible penalty grom Google . Well, many of us have been through that and the first thing to do is to remain calm and follow the suggestions in this article.   [...]

Tested Tips To Increase Joomla Website Loading Speed

Have you ever found yourself in a situation where website slow speed forces you to close a page and move to another or you just return back to your search results to see if you can view another page due to long wait for a slow loading page to open. These scenarios actually lead to visitor losses and are common when a page is slow and [...]

Email Marketing and the Trouble With Auto-Responders

The potentials of digital marketing are enormours and remain relevant in modern marketing efforts . Auto-responders allow you to send an already prepared message to your contacts each time an email is sent to you. It is usually assigned to the specific email so you send different messages for different email accounts.   [...]

SEO - What Search Engines Love and Hate About Websites

Search Engine Optimization (SEO) is a common word and if you have worked within the web development industry or even manage a simple personal website, you will likely have come across this word. It affects websites and will significantly determine its placement in search engines and visitor traffic to your website . In this post, we [...]

Reasons Your Business Should Own a Website in Today's World

A website is a single domain that consists of different web pages. Wikipedia defines it as a collection of related web pages , including multimedia content, typically identified with a common domain name, and published on at least one web server   Many people operate very successful websites while a lot more do not see the real [...]

Best Practices for Magento Website Security

Magento is the most popular e-commerce application and had attracted a lot of attacks as well. Protecting your Magento website is important not just for the security of your website but also for your pleasant user experience which is important for your reputation and search engine ranking as well. Also read: Website [...]

30 Most Important Google Ranking Factors For Beginners

Google has an inconclusive and ever changing list of factors taken into account by its search engine algorithm in ranking a website . However, attempting to optimize a website for all the factors will mean a lot of work and webmasters may not be able to optimize more than 5 websites in a year. Understanding the  direction of Google [...]

A Guide to Conversion Rate Optimization

Further reading Digital Marketing: Top Strategies That Yield Big Results Email Marketing - Optimizing Your Email Sending Time Inbound Marketing and the Performance of Your Display Ads     Today, most marketing teams are structured to drive traffic towards websites , which then converts [...]

How Small Businesses Can Compete and Win Against Big Businesses on the Web

In our technology driven world , small businesses can contend with large and established ones. With access to different online tools, a small business can succeed at new levels never thought possible. Through computerized promotion which join online video and email showcasing procedures, you can open new doors of chance for your little [...]

Best Practices for OpenCart Website Security

OpenCart is taking the e-commerce world by surprise, growing to become one of the most secure e-commerce platforms and also one of the most recently used. Although OpenCart security has been widely acknowledged, it is still recommended that these four steps be followed for the security of an OpenCart e-commece store . Further [...]

OnPage SEO Guide for Top Search Engine Ranking

Two factors play key role in website optimization . These two factors are On-Page optimization and Offpage optimization. This post will dwell on on-page optimization and we will be examining some good on page SEO techniques that should be implemented to achieve high ranks on search engines. The target is for top 10 ranks. Also [...]

How to create an animated GIF image

The web has changed significantly. Loading flash has become obsolete and does not work for search engine ranking. A smarter way to use animations is to use an animated image. This can be achieved in Photoshop and in this article, we will look at how to get this done.   Further reading: A Guide on How to Design Your [...]

What is an SEO Audit, and How Can It Help Your Business?

An SEO (Search Engine Optimization) Audit should highlight the SEO issues and changes required for a website to meet Google's demands for a high-quality website . Competing on the web would require that you meet the requirements of Google and the reward will be that you will be able to drive organic traffic to your site . If you [...]

Best Plugins for Faster Loading WordPress Websites

WordPress is one of the leading and ideal framework for creating websites. It is easy to use and has a huge library of freely available plugins , making it seamlessly convenient and easy for even a newbie or non-coder to make professional websites with WordPress. The only condition, however, is that you should smartly implement the [...]

A Guide to Website Optimization for Mobile Devices

For every website, being mobile friendly is now a must. Traffic from mobile devices is now higher than those from desktops and laptops and so it is important that you test your website mobile friendliness as it is now a key factor. It has been included in Google's ranking factor. To learn about search engine optimization, read this [...]

Boost Your Website SEO with Google Analytics

Google Analytic tool is one of the most useful tools that can provide useful data on the performance of websites. It can be effectively used to boost a website's Search Engine Optimization (SEO) . You can use Google Analytics to discover areas that need improvement in your website and for its SEO performance and it is free. [...]

ExpressionEngine Website Optimization

Website optimization is one of the key considerations that guides the choice of any web building tool used today. This is because website optimization will largely determine the power of any website to compete on the complex world of the internet which is already filled with lots of powerful website applications .   [...]

How to Submit Your Website to Top Search Engines for Free

Search engines will significantly determine the success of your online project. Search engines attract more clicks than adverts and leads and so will have to be taken seriously for you to lead within your niche or industry in some way. The thing about search engines and industry leadership is that you need not try to lead in all [...]

7 Steps to Reduce the Disc Space Used by Your WordPress Website

Have you received a warning from your web hosting company notifying you of an unusual resource use from your account and asking you to upgrade from your shared hosting to a more expensive plan like a VPS or a dedicated server where your resource use will have less impact on other clients. That is probably because you are overusing the [...]

16 Mistakes That Turn People Away From Your Website

Websites are impersonal ways of communication and so they require strong confidence building measures to keep visitors and get them to return to the site. In this post, we have compiled 16 things that could turn people away from a website. Web builders/designers do forget to note and implement some of these recommendations even when they [...]

A Simple Guide to Website Performance Evaluation

The task of building a well performing website is not an easy and straight-forward task. It is the work of a combination of skill, experience and patience. In this post, we shall provide a checklist of website performance evaluation criteria that are useful to maintain good health for a website .The performance of a website is usually [...]

A Guide to Manage Google Algorithm Changes

The internet has changed significantly and so have the signals that determine search engine ranks . We recently made changes to our website title. Some two years ago, such change would have affected our search engine ranks but today, it does not really cause any ranking gain. The fact is that titles are now expected to be more related [...]

A step-by-step guide on how to create a WordPress blog

WordPress is a great and free publishing platform that can be used to create blog, through the use of plugins WordPress uses had been extended to corporate websites and applications like social networking, real estate management and a lot of other uses. Also read: Best Comment Plugin for WordPress Websites 6 steps to [...]

Enhance your search engine performance in simple steps

Search Engine Optimization; (SEO) is essentially seeking to strengthen a website's presence and visibility in the Search Engine Result Pages (SERPs) . The emphasis on search engine optimization stems from the amount of traffic and sales generated from a top position in SERPs . One report by SearchEngineWatch reveals [...]

A Review of 4 Popular Joomla SEO Extensions

Joomla is the second most popular content management system (CMS) after WordPress, used for website development . It is robust, very flexible, secured and can be used to build websites ranging from the simplest to very complex websites. Joomla also has a large community of developers who support its users with components, plugins and [...]

Dominant Search Engine Optimization Practices For 2018

Search Engine Optimization (SEO) is ever changing and have proved to be far more beneficial than advertising and other online marketing methods. With Google rolling out more frequent and complex updates , SEO will significantly shape the future of many companies. Google is constantly pursuing a better search experience. Focusing more on [...]

9 Common Problems of a WordPress Website

WordPress is the most popular Content Management System(CMS) used on the web today for creating powerful blogs and websites. It has lots of advantages and also have some disadvantages. The disadvantages often scare some persons who do not know how to cope with them and the run away from using WordPress to create blogs and for [...]

A Guide on How to Reduce the Downtime on a WordPress Website

Downtime can hurt a website's performance in several ways. It can affect the reputation of the website and turn visitors away . High downtime for your website has disastrous consequences. When people click through to your site they want to be able to use it, but if it is offline your audience will quickly loose patience . So what can [...]

SEO Effects of Changing a WordPress Theme

Changing a WordPress theme is a common and usual thing. If you use a free WordPress theme, then changing your theme is something you will most likely do quite often. Also read: Best Comment Plugin for WordPress Websites 6 steps to clean and harden your Wordpress website Security with the Free Sucuri plugin 27 Free [...]

A Checklist of Bad SEO Practices to Avoid

For every website owner, discussing Search Engine Optimization is never enough and can never be too much. Search engine optimization, or SEO is something you learn continuously and built on experience. Moreover, the way the search engines behave is constantly changing and so experiments and changes continue on websites and the SEO [...]

How to Prevent the most common Application Attacks against websites

The internet hosts a large set of applications. Apart from the core applications, there are also other applications inputed into a website. Wordresss call them plugins while Joomla call them extensions , WHMCS call them modules and there are lots of others. all aimed at enhancing the productivity of users.   Before we [...]

A checklist against cybercrime

The following checklist and advice against cyber crime had been created out of a collection of experiences and expert advice. It provides a good measure of what needs to be done to fight cyber crime and some proactive measures needed to stay protected. Our checklist is based on best practices from the 2016 Internet Security Threat Report [...]

A Guide to Google Website Ranking

Search engine ranking is one single determinant of website success that webmasters should take very seriously. However, due to frequent changes in ranking factors and algorithm updates , it is good to always keep up with what is a ranking factor and what isn[t a ranking factor in search engines . Here are the latest thoughts by [...]

Does domain age and registration period affect SEO

Search Engines are never so generous about all the factors that come to play in determining and ranking websites . There had been a lot of research that give us a clue on what the ranking factors are but we have never gotten a comprehensive guide from Google on the specifics.   Further reading: 7 SEO Tips [...]

27 Free WordPress SEO Plugins that Will Improve Your Website Search Engine Rank

The most critical success determinant of every website is its ranking in the search engines , particularly the Google Search Engine Result Pages (SERPs) . High rankings come as a result of quality content that is highly sought after. Some website managers have also enhanced their rankings by using the best plugins for search engine [...]

A detailed guide and Strategy for digital marketing

One study on consumers by ofcom indicates that People spend twice as much time online as they used to 10 years ago. With the introduction of tablets and growing use of mobile phones to surf the net, the face and strategies for result-oriented digital marketing has changed significantly.   Further reading: A [...]

7 Simple Steps That Will Help You Optimize Your Blog Posts

In today's competitive world of ranking on  the internet coupled with the dynamics of search engine algorithms , Search engine optimization (SEO) is incredibly important and will likely be of increasing importance to marketers and website owners. When you optimize your web pages -- including your blog posts -- you're [...]

SEO Basics -The First Steps to Higher Rankings in Search Engines

Generating website traffic is such a crucial and important task for every webmaster. In some cases, not being able to generate traffic creates a problem and could lead to the failure of an online project. Generating natural, organic traffic is a sure way to remain in business and be very relevant. Quite often you will hear website [...]

Guard Your Website Reputation: Stay Protected with SSL

SSL or Secure Sockets Layer is a standard technology for establishing an encrypted connection between a web server (host) and a web browser (client). Using an SSL secured connection between the two makes sure that all the data passed between them remain private and intrinsic . SSL is an industry standard and is used by websites to [...]

How to drive massive traffic to your blog and website

Driving traffic to a blog has been an important issue for any blog or website. Traffic generation continues to feature prominently for any blogger and this will remain so as the better the traffic, the more relevant any website will become. In this post, we will take a look at some traffic generation methods that works, but some of [...]

Why SEO keeps changing the way it works

Why can't we just rank easily and start driving in lots of traffic + cash to our site? If you have ever wondered about any of these, keep reading. The reason SEO (google) keeps changing and changing its algorithm is not far-fetched, Google is trying to create an artificial intelligent machine, that feels, reads and think like humans. [...]

Best Rated Anti-Spam Plugins for WordPress Websites

WordPress is the most popular Content Management System (CMS) used on the internet today. So also is the attack level against the WordPress software . One study by Sukuri clearly put WordPress to be the most attacked CMS. The implication is that if you have a WordPress website, you have to do your best to follow recommended steps to [...]

How website errors affect search engine rankings

Website ranking is for many, one of the most critically important aspects of their online business. Apart from the information websites provide, staying in business actually depend on how much traffic and conversion a website can get.There are several errors a website can generate. The most common of them is the 404 error. And we will [...]

Recommended SEO Practices That Will Work For Your Website

Search engine optimization has changed significantly since the early 2000s. With major changes to search engine algorithm especially the Google Algorithm, much has changed in the way websites are ranked . What once worked before can actually result in your website being penalized by engines such as Google and Bing. Making sure the [...]

Tips to Identify a Good SEO Service

Search engine optimization , simply called SEO may just be the most important factor affecting website success. Although SEO is not a straight jacket component of digital marketing , it also does not have a very simple approach that guarantees success, when carefully implemented with careful analysis and guided by the particular [...]

An SEO guide for multi-regional and multilingual sites

It can be challenging to make sure that Google and other search engines index your web pages correctly if your website serves multiple languages. There are several ways to handle international content.   Further reading: 10 Local SEO Tools That Can Help Improve Your Google Rankings   14 SEO Tips [...]

Common Errors Bloggers Should Avoid

Blogging is serious business and there are thousands of people whose living strictly depends on income earned from blogging. Some would think blogging is such a simple job anyone can do, but when you get down to the real business, you'll find how things get messed up because it is actually more difficult with some technicalities than [...]

Search Engine Optimization A functional strategy to gain rankings

Search Engine Optimization is a rather very complex task. Generally, it is the tweaks that help web pages gain higher ranking in search engine result pages (SERP) . In this article, we provide a very practical approach to SEO and the steps that have been used to gain good ranking for various websites as we know and have adopted [...]

Inbound Marketing and the Performance of Your Display Ads

Display ads and inbound marketing are not inherently incompatible. In fact, applying inbound marketing principles to your display ad strategy can help maximize your potential to reach and attract more useful and targeted leads. Also read: A Detailed Guide on How to Monetize Your YouTube Account A Guide to Website Traffic [...]

Website Cloaking: What The Search Engines Allow and Disallow

According to Google cloaking is when "a website returns altered web pages to search engines crawling the site . In other words, a human reading the site would see some different content or information than the Googlebot or other search engine robot reading the site". The reason people implement cloaking is to improve their [...]

How Fresh Content Impacts on Your Website Ranking

Quality fresh content is like good food for the search engines . The more fresh content your website receive, the more the search engines will love to visit and that also comes with ranking gains . But how often should you add fresh content to your website to benefit from this ranking gain? That is a question we will address in this [...]

Remarketing a Website That is Having Low Visitor Traffic

Remarketing a website is essentially an attempt to rekindle interest and build up traffic , sales and revenue for the website. This happens when there is a slow down or decline in the traffic, sales or revenue and you will want to build it up through the use of digital marketing . Remarketing could be robust to the point of re-designing [...]

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