Google Exact Match Keyword Penalty Explained
The Search Engines are like a market place on the internet where everyone goes to sell freely. But the profitability of the website will depend on how close it is to the top in the search engine result pages (SERPS) . Achieving such top ranking requires that you satisfy Google's expectations complying with its SEO guidelines. One of the faults with many SEO efforts is the temptation to use exact match keywords in domains, titles, and content. Studies have shown that using exact match keywords comes with a lot of benefits and gives some advantages. Google has found that in many cases, very poor quality websites are able to rank top in its search engines with exact match domains and keywords in titles and content. In SEO, exact-match [...]