Useful Tips and Tricks for WordPress Search Engine Optimization

Optimizing your WordPress website needs more than a simple approach. Because of the importance placed on SEO , most website owners would want to find the perfect plugin to do this. But there some common mistakes associated with most Search Engine Optimization strategy which will aply to WordPress websites as well and we will be discussing this in this blog.post.   Further reading: How Not to Hurt Your Visitors When Using the WordPress Maintenance Mode Common Problems with WordPress Websites and How to Fix Them   1. Optimize Page Titles & Descriptions Page titles and meta descriptions are arguably two of the most important aspects when it comes to your SEO strategy. We place page title as the [...]

SEO Tips For Optimizing Your Local Google My Business Page

The success of every online business depends on the marketing methods adopted to win businesses to it. Business owners know that marketing online is important and invest a lot of resources to embark on marketing campaigns. The common strategy adopted by many is to set up a few social media accounts and a create website for their business . Website does a lot for every business but the website is useless if people cannot find it. To get people to find your business, you have to get your business available where people are and then they can easily find it. That is in Google, Bing, or other search engines. Google accounts for about 70% of online searches are conducted via Google, and one out of every five of those searches is regarding a business or place. [...]

3 Important SEO Considerations Good for E-Commerce Websites

It’s common for online stores to think that by simply listing hundreds or even thousands of products on their e-commerce website, search engine traffic will start rolling in . That turns out to be far from reality. The sad fact is, optimizing e-commerce websites for SEO (Search Engine Optimization) is much harder than it is for blogs or a simple company website. By having lots of product pages constantly shuffling on and off the site, numerous problems arise that make SEO very difficult for e-commerce websites . In this article, we look at some of the challenges with SEO for e-commerce websites and hope that this guide will help website managers improve their SEO practices not just for e-commerce websites but generally.   Further [...]

How to secure your website from attacks using the .htaccess file

Every website owner needs to draw up a strategy to deal with attacks such as Cross-Site Scripting, Local File Inclusion and SQL Injection which all start with transmission of hostile commands via the HTTP Request. One challenge in dealing this kind of issue is how to separate legitimate requests from those that are hostile or malicious . In this guide, we cover the following: What is an .htaccess file? How to know if Is mod_rewrite enabled? How to verify that .htaccess is enabled? What types of rules can the .htaccess file contain? Commenting the .htaccess code Force https security on website Enable Basic Rewriting Disable Directory Browsing Set A Default Index Page Redirecting www Requests [...]

20 Ways You Can Reduce Your Website Bounce Rate

Your website bounce rate is one of the quality metrics which needs constant monitoring . It reflects the rate at which your website visitors leave your page after visiting the landing page. Usually, it gives an indication of how useful your page has been in providing the answers sought by users . We try to understand users’ behavior through it and find out solutions in order to decrease it. But a high bounce rate always a bad thing? What should we check in order to give the best user experience to our visitors and decrease website bounce rate ?   Further reading: 16 Mistakes That Turn People Away From Your Website How to Fix Website Bounce Rate Problems How to Fix Non-Performing Content on Your Blog How to Fix [...]

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