Build Website Reputation and Authority with Social Media

We all know the social media channels as a quick and easy way to share content with our audience. Content promotion has been rendered quite easy and affordable with the popularity and traffic available on social media networks . But what many do not now is that the social media channels can also be used to build website authority and reputation . How would that be, you will ask. We will provide the detailed guide very shortly as that is our focus in this post. But before we delve into that, let us examine the value of website authority and reputation and what they really mean.   Further reading: How Your Communication Can Address Negative Customer Issues on Social Media Harnessing the Power of Social Media Marketing in Business Growth [...]

A Practical Guide to Get Online With Your Own Website

The need to have a strong online presence have become more compelling following the outbreak of CIVID-19 and new rules to social engagement which followed. The new realities have changed the ways people shop and do business giving online marketing a stronger boost .   Further reading: Own a business website to sail through a global crisis 10 Things to Consider When Starting an Online Shop   In this post we take a step-by-step approach to how you can go about getting an online presence and optimize the benefits of your new or existing website.   Getting Started Getting a website basically requires a domain name , website hosting account and files uploaded to the hosting account. So [...]

Own a business website to sail through a global crisis

As the world still grapples with the ongoing pandemic, the aftermath of a rather daunting year has affected businesses severely. The impact on startups and small businesses has been brutal. From permanently closing down to dwindling margins to sudden slump in sales to increased debts, small businesses across the globe are finding it increasingly challenging to keep their financial wheels turning.   Further reading: 10 Things to Consider When Starting an Online Shop 15 Online Business Ideas to Consider 10 Online Retailing Mistakes That Can Lead to Customer Loss   However, there is a silver lining to the challenges presented by this unforeseen global crisis. Serial entrepreneurs and startup founders [...]

25 Modern Web Design Trends Recommended for You

Nothing online stays consistent for long. The world wide web is a fast-moving place. Web design trends are no exception. If a consumer lands on a website that looks like it was made in the 1990’s, they’re unlikely to take that business seriously. In order to keep your website looking legitimate, professional, and up-to-date , you need to stay on top of the web design trends of the day.    Further reading: Top 10 Ecommerce Platforms Recommended for Small Businesses Website Builders - An Easy Way to Launch Your Website Website Cloaking: What The Search Engines Allow and Disallow   Looking at today’s web design trends can help provide a glimpse of where the web is headed. And knowing what types of [...]

10 Online Retailing Mistakes That Can Lead to Customer Loss

To convert a customer and build customer loyalty , your site should provide a flawless experience . Any pain points or inconvenience runs the risk of losing a customer as they usually will abandon their purchase. To overcome this, we have identified the 10 points of vigilance to remove all obstacles in the customer's buying process . From display times to transaction emails, discover the errors you need to avoid .   Further reading: How to Build a Good Customer Experience to Improve your Website Conversion Rate WordPress Helpdesk and Support Plugins to Boost Customer Experience ?    1. An excessively long response time Waiting time is the number 1 priority for customer relations in all sectors. On [...]

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