Google Quality Update Targets E-A-T, Page Quality and Interstitials

Google has just announced a brand new version of its Quality Rater Guidelines, and we shall be looking at all the changes Google has made to the guidelines and why these changes are important.  The new version is dated May 16, 2019, and replaces the one released back in 2018.One major take away is that Google is moving a lot of the documentation ... Read More »

30th May 2019
Yoast SEO Plugin for WordPress Now Offer Defragmented Schema Markup

Popular WordPress plugin Yoast is releasing an update which offers defragmented implementation of Schema.org markup. Sounds complex? Not worry, we'll define the term for your understanding. What is Defragmentation? Here is how Wikipedia puts it: "In the maintenance of file systems, defragmentation is a process that reduces the degree of ... Read More »

2nd May 2019

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