Website Design Tools for Small Businesses

The internet today has become very competitive. Reforms at Google and changes to the way search engines work have posed challenges to website designers thus making it important to consider the website design tool that is user friendly and enhances performance on search engines.

Read mode tutorials on website designing:

Adding a sitemap to your website

Common Mistakes That Affect Website Performance and Search Engine Ranking

Designing a Website Like a Search Engine Crawler

Essential Tips For Good Website Designing

Google Webmaster Tools Introduction

Improve Your SEO in Four Simple Ways

SEO Ranking and Website Speed

From site design to social media and everything in between, managing your web presence is integral in today’s market. There are several reasons why you need a strong online presence: it reinforces your brand, boosts your marketing efforts, and most importantly, helps you connect with your customers.

But what if you’ve got a local clientele or are a brick-and-mortar operation that’s not really interested in doing the whole e-commerce thing? Do you really need a small-business website?

The answer is an internet-troll-style, all-caps, gigantic YES: 97 percent of consumers use the web to search for local businesses. If you want your small business to reach its full potential, you need to have an online presence.

But where do you start? After all, there are thousands of tools out there that claim they help with web management. So we’ve put our fingers on the keyboard and nose to the grindstone — gross, right? — to research the best web management tools for your small business. Here’s what we found.

Read mode tutorials on website designing:

Adding a sitemap to your website

Common Mistakes That Affect Website Performance and Search Engine Ranking

Designing a Website Like a Search Engine Crawler

Essential Tips For Good Website Designing

Google Webmaster Tools Introduction

Improve Your SEO in Four Simple Ways

SEO Ranking and Website Speed

Web Design

When it comes to web design you’ve got several options. Of course, you can always hire a professional team from a trusted firm to tackle your web design, but experts don’t come cheap. If you’re looking for a more cost-effective method, you’ll be pleased to learn that there are several programs that are easy to navigate, have beautiful templates, and provide easy drag-and-drop functionality to make creating a beautiful website easy — even if you don’t know how to code or aren’t a professional designer. Here are some of the best.

1. WordPress

If you’re at all web savvy, WordPress is an excellent choice. WordPress is a content management system (CMS) that makes it easy to regularly update your website with fresh blog posts, news stories, and more. WordPress does have a slight learning curve, but it’s relatively easy to tackle and you’ll be pleased with the number of features.

  • Flexibility — WordPress is extremely versatile. You can create a blog, a portfolio, a business website, an online community, an online store, and basically anything else you can think of.

  • Simplicity — Not only is WordPress flexible, but it’s also simple to use. With WordPress, you don’t have to know how to code to get a responsive website up in minutes.

  • Popular — WordPress is one of the most popular web design tools on the market. That means there are thousands of pre-designed themes, useful plugins, and resources to help you build, modify, and update your site with ease.

  • Cost — Since WordPress software is free, it’s a budget-friendly option that can scale with your business as you grow and need more features.

Sign up for managed WordPress hosting today.

Read mode tutorials on website designing:

Adding a sitemap to your website

Common Mistakes That Affect Website Performance and Search Engine Ranking

Designing a Website Like a Search Engine Crawler

Essential Tips For Good Website Designing

Google Webmaster Tools Introduction

Improve Your SEO in Four Simple Ways

SEO Ranking and Website Speed

2 QuicInstall

QuickInstall is an auto-installer functioning on all Shared and Reseller hosting plans. It makes installing scripts easy and will automatically upgrade your scripts to the latest available version. Here are the scripts you can install using QuickInstall. The list is continually populated as more scripts are developed and added

Learn about the QuickInstall Software

E-Commerce Software

If you want e-commerce capabilities, we’d recommend building your website with WordPress — the flexibility and scalability are ideal for online stores. But remember: WordPress doesn’t come with an e-commerce solution out of the box. You’ll have to add that functionality, either via a plugin or an additional platform, to create a digital shopping cart.

Read mode tutorials on website designing:

Adding a sitemap to your website

Common Mistakes That Affect Website Performance and Search Engine Ranking

Designing a Website Like a Search Engine Crawler

Essential Tips For Good Website Designing

Google Webmaster Tools Introduction

Improve Your SEO in Four Simple Ways

SEO Ranking and Website Speed

3. WooCommerce

WooCommerce is a popular WordPress plugin and one of the best e-commerce solutions on the market. And it’s easy to get started! Basic features to help you manage payment, shipping, and other common tasks come baked in. If you need additional options, however, it’s easy to find extensions to add functionality.

  • Budget-Friendly — Both WordPress software and WooCommerce are completely free, as are some of the extensions (most of the others range from around $50 to $100). Getting your online store up and running doesn’t have to burn a hole in your pocket.

  • Scalable — WooCommerce makes scaling from small business to larger venture easy. For example, if you need more payment gateways, simply download and install a relevant extension or plugin.

  • Secure — Security is vital for every website but especially if you’re managing transactions. WordPress’ dedication to security and frequent updates will help protect your site. Additionally, customers using DreamHost’s managed WordPress options are protected by a built-in firewall that eliminates the need for additional security plugins.

  • Search Engine Optimized — WooCommerce itself is light on SEO-related features. It’s built using code optimized for SEO, and there are a few relevant extensions you can add, such as SEO Friendly Images. However, if you really want to improve your store’s chances of getting to the first page of Google, you can download a WordPress SEO plugin.

Your website deserves the world’s best e-commerce platform. Get WooCommerce Hosting today.

Read mode tutorials on website designing:

Adding a sitemap to your website

Common Mistakes That Affect Website Performance and Search Engine Ranking

Designing a Website Like a Search Engine Crawler

Essential Tips For Good Website Designing

Google Webmaster Tools Introduction

Improve Your SEO in Four Simple Ways

SEO Ranking and Website Speed

4. Shopify

Shopify is a subscription-based, e-commerce platform that makes it easy for beginners to build and customize an online store in very little time. It also provides a “guru” service to guide you through the creation and management of your e-commerce site.

  • Reliable — Shopify is one of the largest e-commerce solutions on the market. Because it requires a monthly subscription — plans currently start at $29 per month — you can count on Shopify’s rock-solid performance.

  • Integratable — It’s easy for DreamHost customers to integrate a Shopify store with your site. There’s also an app store where you can download add-ons that provide functionality such as social media, shipping, and accounting.
    Support — Shopify provides support through its comprehensive help center, where you can find everything from tutorials to troubleshooting guides. You also get access to 24/7 support via chat, email, or phone.

Still wondering whether you should opt for WooCommerce or Shopify when building your e-commerce site? Wonder no more. We’ve put together a comprehensive guide to help you parse out which platform might be more suitable for your website.

Social Media

Even a small business can have a large social media presence. The social tools below will allow you to expand your web presence all in one integrated interface. Be in several places at once? It’s every small business owner’s dream!

Read mode tutorials on website designing:

Adding a sitemap to your website

Common Mistakes That Affect Website Performance and Search Engine Ranking

Designing a Website Like a Search Engine Crawler

Essential Tips For Good Website Designing

Google Webmaster Tools Introduction

Improve Your SEO in Four Simple Ways

SEO Ranking and Website Speed

5. HootSuite

HootSuite integrates with Facebook, Facebook Pages, Twitter, Instagram, Google+, Google+ Pages, LinkedIn, FourSquare, MySpace, YouTube, and WordPress. It allows you to schedule posts ahead of time, focusing on peak performance times for each platform.

  • Convenience — If you’re sick of switching between your social media profiles just to push out daily updates, then you’re going to love HootSuite. With HootSuite, you can manage all your social platforms from one location.

  • Collaboration — Many small businesses have several people creating content and posting across channels. If you don’t have a cohesive system, you’re setting yourself up for a social snafu. HootSuite gets everyone on the same page.

  • Reputation Management — HootSuite makes it possible to never miss a mention or complaint that your team needs to address.

Read mode tutorials on website designing:

Adding a sitemap to your website

Common Mistakes That Affect Website Performance and Search Engine Ranking

Designing a Website Like a Search Engine Crawler

Essential Tips For Good Website Designing

Google Webmaster Tools Introduction

Improve Your SEO in Four Simple Ways

SEO Ranking and Website Speed

6. Buffer

Buffer supports up to 25 social accounts, allowing you to post across all your platforms from one interface. Here are some of Buffer’s other top features.

  • Trends — Buffer has integrated analytics and insights, making it easier to tweak your social strategy based on data.

  • Scheduling — Buffer allows you to create a custom schedule for each day. You can do it daily, monthly, or annually — basically whenever it’s convenient.

  • Insights — You’ll never have to wonder when you should share your next Instagram pic or Facebook missive. Buffer keeps track of your followers so you know when it’s the optimal time to post.

Read mode tutorials on website designing:

Adding a sitemap to your website

Common Mistakes That Affect Website Performance and Search Engine Ranking

Designing a Website Like a Search Engine Crawler

Essential Tips For Good Website Designing

Google Webmaster Tools Introduction

Improve Your SEO in Four Simple Ways

SEO Ranking and Website Speed

 

7. HubSpot

HubSpot offers a free marketing tool and WordPress plugin to help keep track of potential customers and assist you with lead conversion — that is, converting a casual browser in to a committed buyer.

  • Capture — HubSpot makes it easy to grab website visitors’ email addresses by helping you create a pop-up invitation or other module. It can even pull and track information from any form submission on your website — no matter what tool or plugin.

  • Track — Along with keeping track of visitors’ email addresses and activity on your website (purchases, time spent on page, etc.), you’ll know which other websites your potential customers have visited.

  • Convert — Analytics displayed on a simple dashboard will help you know what’s working for your site (and what isn’t) and how to target marketing emails to bring your customers back.

  • Simple — The HubSpot WordPress plugin is simple to use, even for the non-techie, and it plays nicely with other tools such as Shopify.

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