Useful Tips on How to Use Google Analytics on eCommerce Websites

Assessing the performance of an ecommerce store will depend on different indices. The report from the analyses or assessment will determine what might be done to improve the site performance . This could include things like reading user surveys, customer posts on social networks, and frequently asked questions, but these cannot offer so much insight. Also read: Benchmarking for Website Performance on Search Engines Best Google Analytic Plugin for WordPress Common Reasons Why Your Website Is Not Converting Conversion Rate Optimization - How to turn prospects into customers The most valuable information is real user data that must be collected by specialized software. The statistics and metrics gathered by these types of software arm the [...]

The Power of Segmentation and Personalization in Email Marketing

You may be one of those who are inundated with emails daily including promotional emails that clog up your inboxes. Sometimes the amount of emails you recieve become a disincentive for reading emails especially when you are choked up with junkks. To address this issue, personalization has become a standard practice as what triumphed as new “growth hacks” for email a few years ago is standard practice today (if they’re still around at all). New waves and forms of personalization and segmentation are reshaping the landscape of email marketing. Related posts you may want to read: Email Marketing and the Trouble With Auto-Responders Best Practices for Email Subject Lines Best Rated Anti-Spam Plugins for WordPress Websites Email [...]

On-Page Optimization in OpenCart

Search Engine Optimization (SEO) is the most important part in any online business web site today. Not only because a well optimized website will help increase your traffic and then boost your sales but its been proven to be far more rewarding than online promotional methods like advertising and sales promotion. There are tons of SEO techniques , some are a llowed and acceptable by Google while some are not . In this post, we will focus on the most aspect of SEO as it aplies to OpenCart ecommerce. Related posts: What is an SEO Audit, and How Can It Help Your Business? Useful URL Structuring Tips That Will Help Higher Ranking Useful Analytic Tools that Will Improve Your SEO The Ultimate Guide to On-Page SEO Understanding OnPage SEO [...]

Useful Analytic Tools that Will Improve Your SEO

Search Engine Optimization (SEO) is ever changing and so requires constant assessment and review. To understand your current performance and take steps to improve, you require analytic tools . That is the focus of this post. This post is completely dedicated to SEO analytic tools. For each tool, we will provide a brief overview of its functionality. Read other related posts: Why SEO keeps changing the way it works Website Cloaking: What The Search Engines Allow and Disallow Useful URL Structuring Tips That Will Help Higher Ranking Useful Tips and Tricks for WordPress Search Engine Optimization Now, let’s get started with our recommended SEO analytic tools. But before we go to that, let us take a look at why analytics are relevant and [...]

Productivity Tools That Will Improve Your Business Management and Effectiveness

Productivity is critical in every human endeavor especially because it relates with time which happens to be such a vital resource that can never be re-gained once lost. Related posts: WordPress Plugins You Can't Do Without Conversion Rate Optimization - How to turn prospects into customers How to Prevent the most common Application Attacks against websites How to Fix The WordPress White Screen of Death Your time is invaluable and it is truly the only non-renewable resource. Once that minute, that hour, or that day is over, it’s gone forever. In this way, the objective isn’t really about finding more time to do the things that need to be done. Rather, it’s about figuring out how best to utilize your time and work in the [...]

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